Topic: MustWin Process
The MustWin Process covers everything from lead identification through submission for pursuits that will require a proposal in order to win. This is the documentation for the manual version, that you can use to standup a process from scratch or fill gaps in your existing process. With MustWin Now we've taken this approach and turned it into an online tool.
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Sub-Topic: Introduction (14 items) -
Sub-Topic: Roles and responsibilities (14 items)
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Sub-Topic: Pre-RFP Readiness Reviews (17 items)
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Sub-Topic: Bid/No Bid Decisions (8 items)
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Sub-Topic: Proposal start-up and logistics (19 items)
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Sub-Topic: Bid Strategies and Proposal Themes (16 items)
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Sub-Topic: What it will take to win (8 items)
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Sub-Topic: Creating a Compliance Matrix and Proposal Outline (16 items)
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Sub-Topic: Prepare a proposal content plan for achieving what it will take to win (15 items)
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Sub-Topic: Procedures for creating a Proposal Content Plan (27 items)
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Sub-Topic: Content Planning Best Practices (27 items)
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Sub-Topic: Validate that the draft reflects your quality criteria (28 items)
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Sub-Topic: How to implement Proposal Quality Validation (12 items)
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Sub-Topic: Quality criteria for Proposal Quality Validation (15 items)
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Sub-Topic: Proposal writing before the RFP is released (7 items)
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Sub-Topic: Proposal Writing (30 items)
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Sub-Topic: Pre-Proposal Pursuit (21 items)
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Sub-Topic: Offering design (10 items)
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Sub-Topic: Proposal Completion (4 items)
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Sub-Topic: Post Submission (4 items)
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Article: Where does a winning proposal come from?
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Article: How do you demonstrate thought leadership in a proposal?
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Article: 6 of my favorite proposal phrases with examples of how to use them
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Article: 8 simple proposal phrases to help communicate the value in what you are proposing
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Article: How does the way you define proposal success affect the outcome?
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Article: 10 fundamental problems every proposal will encounter
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