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Writing content plan instructions

The instructions that go in a Content Plan should guide the author to create a response that sails through its reviews

Sometimes you know can guide the authors by telling them what to include and sometimes you just don’t know and need them to figure that out. You get to decide what level of detail and what form the instructions should take, based on your knowledge, the capabilities of your writers, and the circumstances surrounding your proposal. Think of Content Planning as a toolbox with many different techniques that can be used to solve particular problems.

Sometimes the instructions will tell the author exactly what to write.  Ex: 


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