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Proposal content planning scalability and schedule issues

How to balance the schedule and resources

You add the most value when you do all the iterations, but if you don’t have the time you can scale all the way back to even just one iteration.

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Creating a proposal content plan

You decide how to best balance schedule and resources against planning and performance. But if you need to scale back the amount of planning, this chart shows how to do it by skipping the things that add the least amount of value.

Performing all of the iterations will produce a very comprehensive content plan.  But for a large proposal, this could take a week or more to put together.  No matter how important it might be, sometimes you will encounter circumstances where you just don’t have enough time to thoroughly plan the content first.Content Planning iterations are designed to peel away in layers.  If you skip the last iteration, you’ll still have an excellent Content Plan.  If you skip the next to the last iteration, it will still be a very good Content Plan.  If you only do the first two iterations, you’ll have a minimal Content Plan.  The more time you put into it, the more you will get out of it.  But if you have to cheat, it won’t break. The Proposal Content Planning methodology allows you to cheat.


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More information about "Carl Dickson"

Carl Dickson

Carl is the Founder and President of CapturePlanning.com and PropLIBRARY

Carl is an expert at winning in writing, with more than 30 year's experience. He's written multiple books and published over a thousand articles that have helped millions of people develop business and write better proposals. Carl is also a frequent speaker, trainer, and consultant and can be reached at carl.dickson@captureplanning.com. To find out more about him, you can also connect with Carl on LinkedIn.

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