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How creating the Basis of Estimate first can improve proposal writing

And why you should make it part of how you prepare to write

Often preparing the pricing is that last thing people do when working on a proposal. This is especially true with proposals for services where people have to figure out what their offering is going to be before they can price it. However, a good argument can be made that proposal pricing should be done first. In between those two sits the basis of estimate (BOE). 

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