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Win Rate Improvement Program

Transform your company and maximize your win probability

This program is a hybrid. It blends training with process development. It blends online self-study with instructor-led training. It blends course materials with real world tools and performance. It blends learning with implementation. It produces change. It is about implementing the tools, processes, and things you need to improve your win rate.

At the end of each term, if you start another, you have a continuous improvement program for about a thousand dollars a month that will constantly increase your win rate and generate a positive ROI! For small businesses, you can develop without having to wait until you can afford to hire an expert. For large businesses, you can improve with expert advice without having to spend an FTE to achieve it.

Here is the list of topics you can choose from. Do you want to emphasize strategic planning, business development and capture, or proposals? 

Business development and capture Proposals Strategic planning
Roles and stakeholders
Who to talk to: Customer roles and points of contact
Data driven targeting for Federal procurement
Lead qualification and bid/no bid processes
Ensuring you are ready to win at RFP release
Offering design
Pre-RFP proposal preparation
Starting at RFP release
Proposal management and staffing models
RFP release: Now what? Getting your proposal off to a great start.
Creating the proposal outline the customer expects to see
Understanding and improving RFP compliance
Proposal content planning
Proposal writing: good, better, best
Proposal quality validation
Production and submission
Lessons learned, metrics, and measurements
Identifying who buys what you sell
Strategically developing your capabilities and offerings
Pipeline modeling: What do you need to hit your targets?
Selecting strategic targets and allocating resources
Strategically targeting relevant contract vehicles and channels
Strategic teaming
Positioning for the future
Estimating resource requirements to hit your targets
Achieving ROI positive continuous improvement

If you're having trouble picking just three, focus on your immediate needs and think about continuing in the program and addressing the other topics next.

Go beyond training and turn it into a repeatable process for winning that is tailored for your company

Instead of a one-size-fits-all approach to process, our Win Rate Improvement Program focuses on understanding how to adapt process to each participating company’s size, type of offering, maturity, staff availability, etc. It leverages our complete proposal content library that we’ve spent 20 years building. Participants will have access to it all, and will be directed to specific items based on the topics we're covering.

The Pursuit and Capture Program comes with a free subscription to PropLIBRARY and use of MustWin Now

Up to 5 students will get a free PropLIBRARY subscription during the course, including MustWin Now. This alone is a $1,200 value. If you decide not to continue with the program, you may continue your PropLIBRARY subscription for as little as $20 per month.

Lock in your discount before February 29th

The Win Rate Improvement Program costs $1,000 per month. For 3 months, the total is $3,000. You are welcome to sign up for 12 months, but we anticipate most people will want to try it for 3 months before making a longer commitment.

If you sign up for our 3-month Win Rate Improvement program before the end of February, we'll give you a $500 discount. You will only pay $2,500. Not only that, but we'll continue that discount for as long as you stay in the program. If you stay in for a year, you could save $2,000. Just for signing up by the end of this month. You have an extra day because it's a leap year!

Let's do this

  1. You probably have questions. We'd like to find out more about you and your goals, and share how this program provides a structured way to achieve them. You can ask questions online or you can schedule a conversation below.
  2. When you're ready, I'll send you an invoice through PropLIBRARY. As soon as it's paid, we'll get started.
Let's discuss your challenges with preparing proposals and winning new business...

Access to premium content items is limited to PropLIBRARY Subscribers

A subscription to PropLIBRARY unlocks hundreds of premium content items including recipes, forms, checklists, and more to make it easy to turn our recommendations into winning proposals. Subscribers can also use MustWin Now, our online proposal content planning tool.

Carl Dickson

Carl is the Founder and President of CapturePlanning.com and PropLIBRARY

Carl is an expert at winning in writing, with more than 30 year's experience. He's written multiple books and published over a thousand articles that have helped millions of people develop business and write better proposals. Carl is also a frequent speaker, trainer, and consultant and can be reached at carl.dickson@captureplanning.com. To find out more about him, you can also connect with Carl on LinkedIn.

Click here to learn how to engage Carl as a consultant.

Proposal Help Desk
Contact us for assistance
In addition to PropLIBRARY's online resources, we also provide full-service consulting for when you're ready to engage one of our experts.

It all starts with a conversation. You can contact us by clicking the button to send us a message, or by calling 1-800-848-1563.

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