This is the recording from a webinar hosted by Carl Dickson of PropLIBRARY and presented by Judy Bradt of Summit Insight. The topic of the day was how government contractors can fill their pipelines with leads through better sales planning and customer outreach. In order to capture and win what you pursue, you need solid leads that you can take through the process. Judy Bradt's program is just what you need to get into position to use our recommendations to close your sales.
In the video, Judy answers a ton of questions ranging from, "How do I figure out who to make contact with?" to "How to get I get them to pick up the phone when I call?" She also provides a bunch of examples from her Federal Business Intensive program where she helps companies identify leads, create the sales plans, and develop the customer relationships that are so critical for getting into position to win.
On PropLIBRARY you'll find a ton of advice about how gaining an information advantage enables you to transform your proposals and greatly increase your win probability. In this webinar, Judy explains some of the things you need to do to gain that information advantage. When you put the two together, you get a solution that covers both how to generate leads and how to close them.
Carl is the Founder and President of CapturePlanning.com and PropLIBRARY
Carl is an expert at winning in writing. The materials he has published have helped millions of people develop business and write better proposals. Carl is also a prolific author, frequent speaker, trainer, and consultant and can be reached at firstname.lastname@example.org. To find out more about him, you can also connect with Carl on LinkedIn.